Communications Insight For More Inspiring Leaders The Art of Effective Pitching

The Art of Effective Pitching

 8th Mar 2022
Hugely enjoyable session this evening with the The Oxford SDG Impact Lab - sharing the stage with Paul Bixby from EasyJet Holidays.

Speaking on the art of #pitching… which is never a test of knowledge. Nor is it a test of how much knowledge you can transfer. Though too often, business presenters treat it as such!

Effective pitching is a test of your ability to access what is most relevant for your listener/s.

What issues do they care about?

What benefits are they after?

How can you help them address the former and/or gain more of the latter?

Credibly?

Pinpoint clearly your answers to those questions and the audience engagement will follow…

#publicspeaking #sales #salescoaching #businessaccelerator #communication #businessdevelopment

Simon, within a 25 minute phone call you opened my eyes to a whole concept in my TEDx speech I was yet to uncover. I can now absolutely see why you have the reputation that you do. To say I am thankful is an understatement.

 

Sarah-Ann Macklin | Nutritionist & Model, Founder, The Be Well Collective, TEDx Speaker, 'THE JAMIE OLIVER OF NUTRITION' Marie Claire Magazine 

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